Next Agenda for the last two years has been focused on these two very promising spaces:
One: We apply the new media of video to a critical structural problem facing all kinds of organizations, which is how to link all the work that happens in face-to-face gatherings such as meetings or conferences with more ongoing and in-depth collaboration that can only happen online. Previously, both of those worlds have remained distinct, both offering unique advantages but also having unique drawbacks as well. Next Agenda has developed a way to use video in innovative ways to connect those previously distinct worlds and allow the innovation and collaboration that happens in face-to-face gatherings to get recreated in the online world so that collaboration online can build off of that and scale up the numbers.
Two: Next Agenda doesn't stop there with providing that essential video linkage, but we also help organizations effectively build collaboration around that video so that it's not just a matter of allowing people to simply see what took place in a physical meeting, but to use that as a starting point for discussions and collaboration around those ideas – to build on those ideas, evolve those ideas, improve those ideas, and ultimately keep the innovation going.
We have very specific tools and techniques to enable that video linkage and that online collaboration. We have been using and evolving these tools and techniques in a series of important projects that we've conducted in recent years. We've done public projects around solving complex challenges of public importance like how the United States could shift to clean energy as fast as possible. We brought together 200 top experts around this, videoing all of their interactions in a working meeting, building it online and using advanced collaboration tools, in this case, Google Wave.
We have also worked with a global corporation, to insure that their meeting of 300 top executives could be fully and immersively covered through video. We then put that video online so that all of the 20,000 employees in the company could feel connected to what took place, and more importantly they could then give their input and contribute their ideas to improve the company's strategy.
We are currently involved in a project with a new nonprofit organization, an ambitious project backed by billionaire financier George Soros, to fundamentally challenge the dominant economic paradigm in academia around the world, and to empower the next generation of economists to reinvent a new paradigm that is better suited to the new realities of the 21st century, including a totally integrated global economy and one that is now causing fundamental problems such as climate change. Next Agenda covered their inaugural conference of 200 leading economists including Nobel Laureates from all over the world and completely reproduced it online through a range of video offerings including movie-like trailers to documentaries to all the programming to myriad side interviews. We also built the website that houses all of these videos and can also scale-up collaboration from between economists and academics from all over the world.
Here, you can see examples of our video from all three of those projects and get more information on our unique techniques. You can also learn about our team of experts who are able to apply our skills to your needs. Next Agenda helps organizations of all sorts take on the complex challenges that initially seem daunting but ultimately must be overcome to not just survive but thrive in the 21st century that's still just opening up before us.
Peter Leyden
Founder and CEO, Next Agenda
